$10M USD 
Decent wedge that 
plus all the kit and crap that they sell!
Thatās included.
Watch the video.
I was aware of the pie chart and āpatronageā before.
Also MERCH!!!
This is how the annoying screechy YouTube stars make more cash.
1/3 for views
1/3 from paid for content (ADvertorials)
1/4 for merch
1/12 from patrons
yeah just watching it now!
Has anyone ever seen any GCN/GTN kit out on the roads?
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does Zwift count?
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Nope, and Iām not far from their base iirc. That said, Iām not out and about much atm! I think they seem to ride south and east of Bristol mainly. Maybe I saw a full GCN kit once last year on our travels.
I heard a quote from Nike back in the early days when they were one of the 1st companies to go big on endorsements - āWe canāt afford to pay for an advert on the back of Sports Illustrated, but we can afford to get our picture on the coverā. Obviously things have moved on since then, and the situation is probably reversed now. But I suspect these companies are not expecting to pay for this through an increase in TT bike sales alone, but a more general brand awareness increase across the portfolio. Theyāve certainly got a fair bit of traction on a minor triathlon forum in the UK from all this.
As for whether endorsements would change my buying decision, I have always been much more interested in the guys just below the elite level who have to buy their own kit, what are they spending their own money on?
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Didnāt one American sponsored pro triathlete criticise his free kit on Slowtwitch a couple of years ago which caused all sorts of contract issues?
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Dimond - ended in a lawsuit
A threatened lawsuit and a bit of a backdown on both sides I think. Jordan Rapp saw the money from DiamondBack and all of a sudden his Dimond was a death trap (they did seem to have build issues) but that didnāt stop him trying to get rid of his Dimond bikes to his ācustomersā first.
then he had the begging bowl out for legal costs. Reminded me of the badges you could buy for Hamilton.
āI Believe Tylerā. - doped 
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The TT route they use for their 1v2, 1v3, 1x4 rides must be close to you.
Hmm. Strokes goatee thoughtfully. Of course, Iād have to ride outside
That actually takes in two very small bits of the (former) Cotswold 226 course. Yes, I am familiar with these roads.
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That killer hill they often use is the Old Bristol Road coming out of Wells towards Greenore. Been up there a gazillion times (slower than them!)
Specialized on their triathlon sponsorship changes
From the tri247 article.
How is this guy so fast???
Some of these positions make me wince 
Josh Amberger though 
#WhatAGuy
that was Jordan Rapp - big ST thread started by Rapp asking for help
EDIT: just seen @FatPom has mentioned it
still a butt ugly bike
Not the only American Pro to publicly shoot themselves in the foot; much like Starky, sympathy falls between shit & syphalis in the dictionary.
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The thing is, whilst Ā£60k is obviously an absolute mountain of cash for any individual, for a big business itās a drop in the ocean.
As an example, a girl I knew at uni and am still āfriendsā with on fb just won a competition on a horse riding facebook page. I think she simply had to share the post. She won this ffs! https://www.bloomfields.co/horsebox-models/legacy-s/
They donāt even say how much they are, but a quick google has second hand ones going for upwards of Ā£40k. And thatās just a social media giveaway for a pretty niche brand of specialised horse boxes. Compared to a major car manufacturer, theyād be tiny in terms of their marketing budget.
Itās all rather crazy.
It wasnāt any form of fancy financing, but I will admit the 6 months āsplititā option on my new Canyon made a Ā£3k purchase seem a lot easier on the wallet. No hassle over proper credit checks either. A very simple approach.
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